THE FUNDRAISING
Raising Money for Justice-Driven Work Shouldn't Mean Compromise.
Most fundraising templates weren't made for the work you do. They don't reflect your people, your values, or your voice. The Fundraising Campaign Lab changes that. This is your 60-day space to co-build a fundraising plan that resonates and raises with a plan that fits your real-world capacity.
CAMPAIGN LAB
How It's Done
The Fundraising Campaign Lab is a 90-day guided experience to co-create a fundraising campaign that fits your capacity, connects with your donors, and delivers meaningful results.
Inside the 90-Day Lab:
Clarify Your Vision and Voice (Weeks1- 2)
We’ll kick off with a deep-dive into your campaign goals, donor segments, organizational values, and messaging pillars. This is where we build the strong foundation your campaign needs to grow.
You’ll walk away with:
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Clear fundraising goals
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Aligned donor personas
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Campaign message strategy
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Confidence in your story
Campaign Mapping (Weeks 3 - 5)
Embark on a 90-day intensive strategy sprint designed to accelerate your nonprofit's fundraising efforts.
You’ll walk away with:
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Email/social media plan
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Donor approach plan
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Donor journey flowchart
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Visual timeline to follow
Build and Align (Weeks 6 - 8)
It’s time to build! We’ll get your systems, templates, visuals, and communications aligned and ready to roll. If needed, we’ll offer hands-on support for your DMS or email marketing platform.
You’ll walk away with:
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Set-up in email marketing and donor management platform, etc.
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Appeal letters, email sequences
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Branded campaign assets
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All your tech, ready to launch
Go Live with Confidence (Weeks 9–12)
It’s go time. We’ll do a final readiness review, offer accountability check-ins, and help troubleshoot any last-minute needs. You’ll walk out with a plan and a partner.
You’ll walk away with:
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Final fundraising plan review
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Live support as needed
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Clear next steps for tracking and adapting
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Momentum and clarity to move forward
I'm Suhailah Waheed, a fractional fundraiser and founder of Giving Geeks, a small but mighty team of fundraisers, project managers, and communications specialists who help nonprofits turn bold ideas into fully-funded campaigns.
We believe fundraising should feel values-aligned, community-rooted, and strategically sound. Whether you need help crafting your next appeal, launching a recurring giving program, or mapping out your annual fundraising plan, we bring the support (and nerdy joy) to make it happen, without overwhelming your team.
MEET YOUR
FUNDRAISING PARTNER
A Custom Campaign Strategy That Reflects Your Community
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Donor-centered, values-aligned messaging
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A step-by-step campaign plan
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Tools & timelines you'll use
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A donor engagement journey built on trust
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Tech support and system setup
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Ongoing feedback and voice-note support
WHAT YOU GET...
This Lab Is For Nonprofit Leaders Who Are:
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Running a justice-driven, community-rooted organization
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Preparing for a signature or seasonal campaign
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Seeking clarity in messaging and strategy
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Done with extractive fundraising tactics
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Ready to raise more in a values-aligned way
This Lab Is Not For Nonprofit Leaders Who Are:
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Aren’t open to rethinking their donor messaging or campaign structure
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Don’t currently have the capacity to implement after receiving a plan (unless choosing the All-In Lab)
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Are only looking for generic templates with no customization or strategic advising
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Have no existing or engaged supporter base (ex: no email list, social media community, or donor history)
Impactful Campaigns
Our nonprofit partners have achieved remarkable success in working with us.
Year-End Fundraising Campaign
🎶 A Chorus of Generosity – Conspirare
October to December
Goal: $80,000|Total Raised: $100,000+
We helped a GRAMMY®-winning choir exceed its year-end campaign goal by crafting donor-centered appeals, managing communications with digital strategies.
This collaboration mirrors our VIP Day work: aligning storytelling, segmentation, and donor flow for a high-conversion appeal.
Month-Long Thematic Campaign
🕌 Ramadan Campaign – SCN
April to May
Goal: $120,000 | Raised $142,000+
We activated grassroots networks and engaged religious institutions through culturally relevant storytelling, integrating live in-person asks with digital strategies and community events.
Great example of our lab's approach to mission-aligned, community-centered fundraising.
24-Hour Peer-to-Peer Campaign
✨ Amplify Austin – MSVW
February to March
Goal: $10,000 | Raised $30,000+
Through real-time communications, match gifts, and peer-led asks, this high-intensity campaign tripled its original goal.
This is the kind of rapid-response planning we build in your Fundraising Campaign Lab, especially for timed giving days.
Key Advantages
Our passionate team is here to help you tackle the complexities of campaign planning, making sure your initiatives shine and achieve amazing results.
Tailored Strategies
Leverage our platform's algorithm to curate highly tailored fundraising strategies, enhancing your nonprofit's fundraising success.
Collaborative Workspaces
Engage in secure and seamless collaboration through our platform's advanced workspace features, fostering community-driven fundraising initiatives.
Expert Guidance
Ensure authenticity and credibility through our verified network of fundraising experts, creating a supportive and trustworthy community for nonprofit organizations.
Impactful Sprint Planning
Simplify and accelerate fundraising campaign planning with our integrated sprint planning tools, empowering your organization to execute impactful community-centered initiatives.
We get it, every nonprofit is different. That’s why the Fundraising Campaign Lab is priced based on how much support you want and need. No hidden fees, no jargon, just real results, tailored to you.
Areas of Support:
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A digital fundraising campaign
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Event planning support
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Annual fundraising planning
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A recurring giving campaign
Choose Your Support Level:
Focused Lab:
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Targeted strategy and tools for one key area of your fundraising work.
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Best for small-but-mighty teams who need expert support in one area.
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Full Campaign Lab:
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Multi-area support to help you move from scattered to strategic. Choose up to two areas where you need focused attention.
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Best for organizations ready to coordinate across campaigns and build momentum.
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All-In Lab:
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Full-service fundraising strategy and implementation over 90 days. We handle everything, you focus on the big picture.
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Best for orgs in growth mode that want a trusted partner to take the wheel (with your input!).
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YOUR INVESTMENT...
We also offer flexible payment plans for qualifying organizations.